Scapegrace Accelerates UK Growth with Direct Market Approach

19/02/2026

Scapegrace Distilling Co., New Zealand’s largest independent distillery, is strengthening its presence in the United Kingdom by bringing distribution in-house and forming a long-term logistics partnership with Tortuga.

This move marks an important step in the brand’s global growth strategy, enabling Scapegrace to work more closely with customers, support retail and on-premise partners, and expand its footprint across the UK market.

Hailing from Central Otago, New Zealand, Scapegrace has built a global reputation for premium spirits, with an award-winning portfolio spanning Single Malt Whisky, Gin, Vodka and RTDs.

This move marks an important step in the brand’s global growth strategy, enabling Scapegrace to work more closely with customers, support retail and on-premise partners, and expand its footprint across the UK market.

In 2024, the brand unveiled its new £13.3 million distillery, a state-of-the-art facility where its full range of spirits is crafted using glacial water, locally grown ingredients, and Central Otago’s unique climate.

Co-founder Daniel McLaughlin says the transition reflects the brand’s commitment to growth in a key market.

“The UK is a key market for Scapegrace and this transition allows us to work directly with customers, ensure strong communication, and operate with greater agility,” says McLaughlin.

“We made a similar move in Australia last year and have seen strong results. Bringing distribution in-house gives us greater control and the ability to scale quickly.”

Scapegrace plans to increase investment across retail, on-premise and brand-building activity as it expands its presence in the region.

The brand continues to gain international recognition. Anthem Single Malt Whisky received Gold at the World Whiskies Awards 2026 and Gold at the International Wine & Spirit Competition 2025, while Scapegrace Gin was previously named World’s Best London Dry Gin at the IWSC in London.

Scapegrace is currently distributed in more than 40 markets worldwide and holds a strong UK retail presence, including a four-product listing in Waitrose.

With this new approach, the brand looks forward to deepening relationships with partners and expanding the reach of its award-winning spirits across the United Kingdom.

Hailing from Central Otago, New Zealand, Scapegrace has built a global reputation for premium spirits, with an award-winning portfolio spanning Single Malt Whisky, Gin, Vodka and RTDs.

Retailers and on premise are able to contact Scapegrace via:

Kerry Cowan | Sales & Marketing Manager (EMEA)+44 (0)7791 090 545 kerry@scapegracedistillery.com